Startup Idea : Innovative hair product

Bleaching hair is well known for damaging the hair resulting in dry, brittle and lifeless hair that's vulnerable to breakage. Alot of hair products claim to repair or mask this damage but what about preventing this from happening in the first place. There should be hair bleach protectors that can be mixed directly into the bleach mixture to greatly reduce the damage and preserve virgin hair quality, softness and shine. Hair bleach protectors currently do exist but they should be more widely known and used as common practice in hair dressing salons.